Jim is a marketing and growth enablement leader in the healthcare technology industry. He has a decades-long track record of developing buyer journeys to maximize sales effectiveness, leveraging technology partnerships, and promoting project ROI. Before joining Alivia in 2024, he founded TME Communications in 2003, a strategic marketing agency for growth-stage tech firms in healthcare, aerospace, and other markets. He is a strategic adviser to TME. Jim has specialized in creating and managing M&A marketing plans and transitions for public and private companies. Jim began his career with GE Aerospace, then later GE’s information systems and technology – a commercial business unit that developed software and services for healthcare insurance and other markets.
